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News & insights

Blue Ocean shift and Nondisruptive Creation

October 22, 2017

Why businesses need to go beyond competing

Renee Mauborgne, co-author (with W. Chan Kim) of BLUE OCEAN SHIFT explains why businesses need to go beyond competing and seize new growth (Squawk Box, CNBC, 26 September 2017)

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Blue Ocean Strategy client story: Driving innovation in retailing for L'Oréal Luxe ►
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Market Research: 3 Scenarios for 2035

Market Research: 3 Scenarios for 2035

Strategic Research's 2025 greetings card

Happy New Year 2025!

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(in French) “Beating consulting firms at their own game is a sign that our ambition has materialized.”

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